Data protection

Privacy policy

Privacy policy
Status: 09.05.2020

The following data protection provisions apply to the online offer at www.wemalo.com. In this context, we collect personal data when you visit us on our website and when you use our customer portal.
if you use our customer portal. If you would like to read or print out the entire document in context, please click here.

Data protection information in connection with your visit to our website
Responsible party
The responsible party is 4e software solution GmbH, Högerdamm 41, 20097 Hamburg, Germany,
Telephone: +49 40 / 30 38 32 5-50, E-mail: office@4elements-gruppe.de. hereinafter referred to as “wemalo” or “we” or “us”.

Collection, processing and use of personal data
General

Personal data is any information relating to an identified or identifiable natural person (e.g. name, address, telephone number, date of birth or e-mail address).

In principle, you can use our online services without providing personal data. However, the use of certain services may require the provision of personal data, e.g. registration or participation in a competition. Mandatory data are regularly marked with an *.

Processing purposes

We process your personal data for the following purposes:

Provision of this online offer. (legal basis: fulfilment of contract)
Processing of contact enquiries (legal basis: fulfilment of contract)
For the functionality and optimisation of the website (legal basis is the legitimate interest of us to constantly improve the quality of the website and to ensure ease of use)
Analysis of the website to determine user behaviour and, if necessary, play out interest-based advertising (legal basis is consent);

Passing on data to third parties; service providers
Disclosure of data to third parties

We will only pass on your personal data to third parties if this is necessary for the fulfilment of the contract, if we or the third party have a legitimate interest in passing on the data or if we have your consent to do so. If data is transferred to third parties on the basis of a legitimate interest, this will be explained in these data protection provisions.

In addition, data may be transferred to third parties if we are required to do so by law or by enforceable governmental or court order.

Service providers

We reserve the right to use service providers for the collection and processing of data. Service providers only receive the personal data they require for their specific activities. For example, your email address may be passed on to a service provider so that they can deliver a newsletter that you have ordered. Service providers may also be commissioned to provide server capacity. Service providers are usually integrated as so-called order processors who may only process personal data of the users of this online offer according to our instructions.

Transfer of data to non-EEA countries

In cases where personal data is transferred to countries that do not offer the same level of protection as within the European Union and you have not expressly consented to the transfer of your data to these countries by giving your consent, we will ensure that certain contractual obligations under applicable data protection law (including the execution of the European Union Standard Contractual Clauses approved by the European Commission) are agreed with each service provider, unless we are able to rely on other legal bases for the transfer of personal data.

Duration of storage; retention periods

We store your data for as long as is necessary for the provision of our online offer and the associated services or for as long as we have a legitimate interest in continuing to store it. In all other cases, we delete your personal data with the exception of data that we must retain in order to comply with contractual or statutory (e.g. tax or commercial) retention periods (e.g. invoices). Contractual retention periods may also result from contracts with third parties (e.g. holders of copyrights and ancillary copyrights).

We block data that is subject to a retention period until the period expires.

Log files

Every time you use the Internet, certain information is automatically transmitted by your Internet browser and stored by us in so-called log files.

We store the log files for 7 to 10 days exclusively for the purpose of investigating faults and for security reasons (e.g. to clarify attempted attacks) and then delete them. Log files whose further storage is necessary for evidentiary purposes are exempt from deletion until the final clarification of the respective incident and may be passed on to investigating authorities in individual cases.

The following information in particular is stored in the log files:

IP address (internet protocol address) of the end device from which the online offer is accessed;
Internet address of the website from which the online offer was accessed (so-called origin or referrer URL);
Name of the service provider used to access the online offer;
Name of the files or information retrieved;
Date and time as well as duration of the retrieval;
amount of data transferred;
Operating system and information on the Internet browser used, including installed add-ons (e.g. for Flash Player);
http status code (e.g. “request successful” or “requested file not found”).

Cookies and other tracking technologies

In addition to the processing of personal data listed above, cookies and other tracking technologies are stored on your terminal device during or even after your visit to wemalo.com. Cookies are small text files that are sent when visiting a website and stored in the user’s browser. If the corresponding website is called up again, the user’s browser sends back the content of the cookies and thus enables recognition of the user. Third-party technologies such as scripts, pixels and tags that www.wemalo.com embeds for advertising purposes on www.wemalo.com also set cookies on your terminal device. Certain cookies are automatically deleted at the end of the browser session (so-called session cookies), others are stored for a specified time or permanently in the user’s browser and then delete themselves automatically (so-called temporary or permanent cookies).

Which cookies do we generally use?
Depending on their function and purpose, cookies are divided into different categories by wemalo.com.

“Essential” cookies
Certain cookies are necessary for us to be able to provide our online services in a secure and
and user-friendly. This category includes, for example

Cookies that serve to identify or authenticate our users,
Cookies to ensure the security of the information technology systems,
cookies to combat abuse,
Cookies that temporarily store certain user inputs.
These cookies enable you to navigate our website safely and to use the functions as desired. Without these cookies, essential services of wemalo.com could not be provided. We only use these cookies when you visit our website. They are usually deleted after you close your browser. In addition, these cookies are used to retrieve the optimised website display when accessed with a mobile device, so that your data volume is not unnecessarily consumed. The legal basis is our legitimate interest and that of the users of our website that wemalo.com is safe and easy to use and that the quality of our website and content is constantly improved. No consent is required for the use of “essential” cookies. They cannot be deactivated. You can find an overview and more detailed information about the “Essential” cookies we use here.

“Statistics” cookies
“Statistics” cookies enable us to record the usage behaviour (e.g. advertising banners clicked, sub-pages visited, search queries made) of our users. In doing so, we collect information about how users interact with our website. This allows us to see which pages have been visited and gives us a complete picture of user activity on our website. This category includes, for example

Cookies to create personalised content profiles,
Cookies to select personalised content,
cookies to measure content performance.
The purpose of using “statistics” cookies is to improve the performance of the website and to tailor wemalo.com to the needs of the users in order to make www.wemalo.com more user-friendly. We also need statistical information about the use of our online offer and therefore take range measurements, which we evaluate in statistical form and thus obtain market-wide comparable values. In this context, we create usage profiles with the help of cookies or by evaluating log files. As a rule, we either do not use the IP addresses of the users at all or shorten them immediately after collection. Useful functions can also be ensured by “statistics” cookies. Such cookies are only used if the corresponding function has been activated or requested by you. Since we want to offer you a website that is designed for optimal user-friendliness, “statistics cookies” are usually activated as soon as you visit our website. However, you can deactivate these cookies at any time – either via the buttons provided or via the settings in your browser. Data collected using “statistics” cookies cannot be used to identify you personally or to track your activities on other websites. The legal basis for the use of “statistics” cookies is, on the one hand, the legitimate interest of wemalo.com to gain knowledge about the market value of the website in direct comparison with websites of third parties. The legitimate interest also results from the economic usability of the findings resulting from the range measurement. On the other hand, the legal basis is your consent. This applies, for example, to the formation of user categories, which are the basis for the interest-based targeting of advertising material or advertising measures. You can find an overview and more detailed information about the “statistics” cookies we use here. In the case of tools that work with opt-out cookies, it should be noted that the opt-out function is device- or browser-related and generally only applies to the end device or browser currently in use. If you use several end devices or browsers, you must set the opt-out on each individual end device and in each browser used.

“External media” cookies
We also use cookies for advertising purposes Legal basis for the processing of personal data in connection with “cookies”.

Insofar as we obtain the consent of the data subject for the processing of personal data, Article 6 (1) lit. a of the EU General Data Protection Regulation (GDPR) serves as the legal basis.
(DSGVO) serves as the legal basis.
When processing personal data that is necessary for the fulfilment of the contractual relationship with www.wemalo.com, Art. 6 (1) lit. b DSGVO serves as the legal basis. This also applies to processing operations that are necessary for the implementation of pre-contractual measures.
If the processing is necessary to protect a legitimate interest of www.wemalo.com or a third party and if the interests, fundamental rights and freedoms of the data subject do not override the first-mentioned interest, Art. 6 (1) f DSGVO serves as the legal basis for the processing.
If the legal basis is your consent, you are entitled to revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. If the legal basis is legitimate interest, you are also generally entitled to object to the processing of personal data relating to you at any time for reasons arising from your particular situation. In this respect, Art. 21 DSGVO applies.

How can you manage, prevent or delete the use of cookies?
www.wemalo.com offers you the possibility to decide on the setting of cookies according to your specifications within the framework of a consent management (“Cookie Banner”). You have the option at any time to change the decision made there and, for example, to subsequently revoke any consent you may have given. You can access the settings options here. We use Borlabs Coockie for consent management. Borlabs Coockie collects log file data and consent data using JavaScript. This JavaScript enables us to inform users about their consent to certain cookies and other technologies on our website and to collect, manage and document this consent. You can permanently prevent JavaScript from running at any time by making appropriate settings in your browser, which would also prevent Usercentrics from running the JavaScript. For more information about Borlabs Coockie’s privacy practices, please visit https://de.borlabs.io/datenschutz/. You can manage (enable/disable and delete) cookie settings on our website using the features mentioned above, but also by changing your browser settings. Most browsers allow you to manage your cookies by either accepting or rejecting all cookies or only agreeing to certain types of cookies. The procedure for managing and deleting cookies can be found in the help function of your browser. If you change your cookie settings, certain cookies will be blocked. You may not be able to take full advantage of some features of our website. We may also not be able to provide some content that you have previously viewed or used.

Cookies and tracking mechanisms in particular
Here you will find a complete overview of all cookies and tracking mechanisms used on our website. We have provided you with
the name of the individual cookies and other tracking mechanisms as well as the purpose of use and important information.
For further information and assistance in connection with web tracking mechanisms, please visit www.YourOnlineChoices.com .

Cookies and tracking mechanisms in particular
Here you will find a complete overview of all cookies and tracking mechanisms used on our website. In addition to the
the name of the individual cookies and other tracking mechanisms as well as the purpose of use and important information.
For further information and assistance in connection with web tracking mechanisms, please visit www.YourOnlineChoices.com .

Google Analytics
In particular, we also have your user data processed by Google Analytics. Google Analytics is operated by Google LLC, which means that data may also be transferred to the USA. The data processing carried out here is essentially carried out by Google. Google does not process your data anonymously. We also do not know which data Google processes for which purpose. Google may use your data for its own purposes, such as profiling, and may link it to other data, such as Google accounts. We use Google Analytics with the additional function offered by Google to anonymise IP addresses: In this case, the IP address is usually already shortened by Google within the EU and only in exceptional cases in the USA and stored in shortened form. You can object to the collection or analysis of your data by this tool by downloading and installing the browser plugin available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

Rights of users
Data subject rights

You have a right to information and – under certain conditions – to correction, deletion, restriction of processing or objection to the processing of your personal data as well as to data portability.

You can also object to the processing of your personal data for advertising purposes at any time (“advertising objection”). Please note that for organisational reasons there may be an overlap between your revocation and the use of your data in the context of an already running campaign.

If you have given us consent to process your data, you can revoke this consent at any time with effect for the future. The lawfulness of the processing of your data until revocation remains unaffected.

Please use the information under Contact to assert your rights. Please ensure that we are able to clearly identify you.

Right of complaint to the supervisory authority

You have the right to lodge a complaint with a data protection authority. You can do this by contacting the data protection authority responsible for your place of residence or your federal state or the data protection authority responsible for us. This is:

The Hamburg Commissioner for Data Protection and Freedom of Information.

Ludwig-Erhard-Strasse 22

20459 Hamburg

Contact
For information and suggestions on the subject of data protection, please do not hesitate to contact us or our data protection officer at the following e-mail address: datenschutz@4elements-gruppe.de.

If you would like to contact us, you can reach us as follows: 4e software solution GmbH, Högerdamm 41, 20097 Hamburg, telephone: 040 / 30 38 32 5-50, e-mail: office@4elements-gruppe.de.

Our data protection officer is Dr. Stefanie Wegener. She can be reached as follows: swegener@ra-wegener.de

Appendix: Technical information

Internet Explorer: Instructions at http://windows.microsoft.com/de-de/internet-explorer/delete-manage-cookies#ie=ie-11-win-7

Mozilla Firefox: Instructions at https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Google Chrome: instructions at https://support.google.com/chrome/answer/95647

Safari: Instructions at http://help.apple.com/safari/mac/8.0/#/sfri11471

 

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